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Good PR is not pure chance!
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Strategic PR is an essential premise for the long-term success of your company.
What does this mean? Corporate identity, mission statement, corporate philosophy, contact to press, internal PR (employers reviews, etc.), websites and so on. PR needs time to become effective. Good planning, commitment, regularity and consistency of the messages are the basics of good PR.
Means
• Press conferences, press releases
• Media cooperation and advertorials
• Presentations, panel discussions
• Website and Internet portals, Social Media Campaigns
• Image-publications
• Activities for employees
• Integrated communication – it all flows together!
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